About This Blog
Sara Lancaster here. Thanks for visiting the No. 2 Pen blog where I share examples of business websites with sharp website content.Project Hound
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Posts Tagged ‘Q&A’
Make Great Stuff – Unleasher of Creativity and Social Media Power
Wednesday, May 26th, 2010
After meeting Sarah Bush of Make Great Stuff at a networking event and spending a couple of weeks participating in her famous 20-Minute Club, I begged to interview her on how she uses social media to promote her creative workshops. I actually asked Sarah very coolly for the interview, but if she would’ve said no, I was prepared to beg. She’s that good at marketing her work.
If you use social media to promote your business or your creative work, I strongly encourage you to read on. Sarah shares many tips and insights into how to make the social media machine work. Grab your notebooks. This stuff is gold! (more…)
Uptown Soap Co – Expert Soap Making, Expert MarCom Pros
Wednesday, May 5th, 2010
Silvia D. of Uptown Soaps in Manhattan agreed to sit down with me and talk shop, or should I say talk soap. But before I reveal all her marcom secrets, I want to give her a big THANK YOU. Not only are her soaps awesome, but her small business marketing wisdom is pretty impressive too.
Sara: A quick background on how you got started with Uptown Soap Co. More specifically, why soap and not purple paperclips (or any other product for that matter)?
Silvia D: Now that I think about it, I should have done purple paperclips – they sound much easier to make! Actually, in all seriousness, I’ve always loved soaps. Most people walk into Whole Foods to do their grocery shopping, but I’ve always ran to their bath and body section first to see what new soaps they’ve brought in. I think most girls would love to have a soap company. I was just lucky enough to say “why not me!” (more…)