Posts Tagged ‘viral marketing’

More Viral Marketing Examples — Babies!

Thursday, October 8th, 2009

Last week I posted a post profiling examples of viral marketing. You might remember that I included a video of the E*Trade babies. In doing research for that post, I came across several other videos that also included babies and also successfully went viral.

So I just had to share…again.

If you feel like crying.

If you feel like laughing.

This last video is not exactly an example of viral marketing (unless Beyonce’s team is somehow behind it). It is, however, an example of how one very easily made video can spread fast. A simple search on YouTube for “Beyonce baby dance” resulted in over 4,000 results most of which were variations on this exact same video.

Imagine if you came up with a clever video (and made sure to include your company name and URL somewhere on the video), and then imagine what would happen if 4,000 other videos were created to mimic yours. That’s viral.

Tags: video, viral marketing
Posted in No. 2 Pen Blog | No Comments »

Examples of Viral Marketing

Saturday, September 26th, 2009

To have success in viral marketing, you must understand two things. First, you can’t make things go viral. Either Internet users love the content and share it with their friends or not. You can’t force it; viral marketing just happens. Second, to have success in making something go viral you need to have an extraordinarily good idea that fulfills a strong need or hits an emotion.

Viral content can be any number of things. Including these …

(more…)

Tags: video, viral marketing, white papers
Posted in No. 2 Pen Blog | No Comments »